Say the true thing.
Be kind about it.
Jess and Josh have led Square One together since 2007. Jess is a certified Q Grader and longtime coffee educator who understands the industry from farm to cup, and is willing to question the parts that need changing. Josh keeps the work moving from the roastery floor to the cup in your hand. They do not do it alone. But the way they lead still shapes the company: care about people, pay attention to the details, and keep moving forward.












